IVT & Compliance

Protect Revenue with
<6% IVT Rates

Enterprise-grade invalid traffic protection. AI-driven bot detection, real-time filtering, and compliance monitoring. Maintain Google AdX eligibility and protect your account integrity.

<6%

Average IVT Rate

Real-Time

Detection & Filtering

99.9%

Accuracy Rate

24/7

Monitoring

Advanced Detection Methods

Multi-layered protection using machine learning and behavioral analysis

Bot Detection

AI-powered bot identification. Detects automated traffic, crawlers, and scripted interactions.

  • Behavioral analysis
  • Device fingerprinting
  • CAPTCHA integration
  • Real-time scoring

Click Fraud Prevention

Detect and filter invalid clicks. Pattern recognition for click farms and automated clicking.

  • Click pattern analysis
  • IP clustering
  • Time-based detection
  • Velocity checks

Geographic Anomaly

Identify suspicious geographic patterns. Unusual traffic sources and VPN detection.

  • Geo-IP analysis
  • VPN detection
  • Traffic source validation
  • Region-based filtering

Device Fingerprinting

Unique device identification. Track devices across sessions to identify fraud patterns.

  • Browser fingerprinting
  • Canvas fingerprinting
  • Audio fingerprinting
  • Hardware analysis

Behavioral Analysis

User behavior patterns. Detect non-human interactions through movement and engagement.

  • Mouse movement tracking
  • Scroll patterns
  • Interaction timing
  • Engagement metrics

Traffic Source Verification

Validate traffic sources. Detect purchased traffic, incentivized clicks, and proxy networks.

  • Referrer analysis
  • Traffic source scoring
  • Proxy detection
  • Domain validation

Protection Features

Real-Time Protection

Instant Filtering

Invalid traffic blocked in real-time before ad serving

Zero Latency Impact

Detection happens client-side with <50ms overhead

Continuous Monitoring

24/7 monitoring with automated alerts and reporting

Compliance Monitoring

Google Policy Compliance

Automatic checks against AdX policy requirements

ads.txt Enforcement

Automatic validation and enforcement of ads.txt requirements

sellers.json Transparency

Maintain seller transparency with automated sellers.json validation

Reporting & Analytics

IVT Dashboard

Real-time IVT metrics, trends, and alerts. Visualize traffic quality over time.

  • Real-time metrics
  • Historical trends
  • Alert system
  • Export capabilities

Compliance Reports

Automated compliance reports. Policy adherence tracking and recommendations.

  • Daily reports
  • Policy compliance score
  • Action items
  • Google-ready format

Best Practices

Regular Monitoring

Daily reviews of IVT metrics and traffic patterns

Policy Updates

Stay updated with Google policy changes

Traffic Sources

Monitor and validate traffic sources regularly

Trend Analysis

Track IVT trends to catch issues early

Team Training

Educate team on IVT prevention methods

Automated Rules

Set up automated filtering rules

Protect Your Revenue Today

Maintain <6% IVT rates and Google AdX compliance with enterprise-grade protection.