Privacy Policy

Last Updated: 15 June 2026

1. Introduction

This Privacy Policy explains how H&T GAMING ("we", "us", or "our"), operating the website hntgaming.me, collects, uses, discloses, and protects personal data in connection with our advertising technology services, publisher monetization platform, and corporate website.

H&T GAMING is an advertising technology company providing ad monetization solutions to digital publishers, including Google Ad Manager and Google AdX integration, header bidding, ad operations management, and programmatic advertising services.

By accessing our website or using our services, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with the practices described herein, please do not use our website or services.

2. Data Controller

H&T GAMING is the data controller responsible for your personal data. For questions regarding this Privacy Policy or to exercise your data protection rights, please contact us at [email protected] or via our contact page.

3. Information We Collect

3.1 Information You Provide Directly

  • Contact Information: Name, email address, phone number, company name, and website URL when you submit a contact form, request a consultation, or apply for publisher partnership.
  • Account Information: Login credentials, company details, payment information, and ad inventory details when you register as a publisher partner.
  • Communications: Content of emails, messages, support tickets, and any attachments you send to us.

3.2 Information Collected Automatically

  • Device & Browser Data: IP address, browser type and version, operating system, device type, screen resolution, and language preferences.
  • Usage Data: Pages visited, time spent on pages, referring URLs, click patterns, and navigation paths.
  • Log Data: Server logs recording access times, HTTP status codes, and request details.

3.3 Advertising & Analytics Data

In connection with our advertising technology services, we and our partners may collect:

  • Ad impression and click data, viewability metrics, and ad performance statistics.
  • Anonymised or pseudonymised audience segment data for ad targeting purposes.
  • Bid request data processed through programmatic advertising auctions (Google AdX, header bidding partners).
  • Invalid traffic (IVT) detection signals for fraud prevention.

4. Legal Basis for Processing

We process personal data on the following legal bases under the UK GDPR and EU GDPR:

  • Contractual Necessity: To perform our obligations under publisher partnership agreements and service contracts.
  • Legitimate Interest: To operate, improve, and secure our services; to detect and prevent fraud and invalid traffic; to conduct business analytics.
  • Consent: Where required, for marketing communications, cookie-based tracking, and certain advertising activities.
  • Legal Obligation: To comply with applicable laws, regulations, and legal processes.

5. How We Use Your Information

  • Provide, operate, and maintain our website and advertising technology services.
  • Process publisher applications and manage partner accounts.
  • Deliver, optimise, and measure the performance of digital advertisements.
  • Detect, investigate, and prevent invalid traffic, ad fraud, and policy violations.
  • Communicate with you regarding service updates, technical notifications, and support.
  • Send marketing communications (where consent has been obtained).
  • Comply with legal obligations, enforce our terms, and protect our rights.
  • Conduct analytics and research to improve our products and services.

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience, analyse traffic, and support our advertising services.

Categories of Cookies

  • Strictly Necessary: Essential for website functionality, security, and authentication. These cannot be disabled.
  • Analytics & Performance: Help us understand how visitors interact with our website (e.g., Google Analytics).
  • Advertising: Used by us and third-party partners (including Google) to deliver relevant advertisements and measure campaign effectiveness.

Third-Party Advertising Cookies

Google and other advertising partners may use cookies to serve ads based on your prior visits to our website or other websites. Google's use of advertising cookies is governed by Google's Advertising Policies. You may opt out of personalised advertising by visiting Google Ad Settings.

You can manage or disable cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of our website.

7. Data Sharing and Disclosure

We do not sell your personal data. We may share your information with:

  • Service Providers: Hosting providers, analytics platforms, email services, and payment processors that assist in operating our business.
  • Advertising Partners: Google (Ad Manager, AdX, AdSense), demand-side platforms, supply-side platforms, and header bidding partners — strictly for ad serving and optimisation purposes.
  • Legal & Compliance: Law enforcement, regulatory authorities, or courts when required by law or to protect our legal rights.
  • Business Transfers: In the event of a merger, acquisition, or sale of assets, your data may be transferred to the acquiring entity.

Infrastructure & Hosting Providers

Our services are hosted and operated using infrastructure from the following providers. Your data may be processed on servers managed by these providers in accordance with their respective privacy policies:

Each provider processes data in accordance with their own privacy and data protection policies. We maintain data processing agreements with each provider to ensure compliance with applicable data protection laws.

8. International Data Transfers

Your data may be transferred to and processed in countries outside your jurisdiction, including countries that may not provide the same level of data protection. Where such transfers occur, we ensure appropriate safeguards are in place, including Standard Contractual Clauses (SCCs) approved by the relevant supervisory authority, adequacy decisions, or other legally recognised transfer mechanisms.

9. Data Retention

We retain personal data only for as long as necessary to fulfil the purposes described in this policy:

  • Contact form submissions: 24 months from the date of submission, unless a business relationship is established.
  • Publisher account data: Duration of the partnership and 36 months thereafter for legal and financial record-keeping.
  • Ad performance data: Aggregated and anonymised data may be retained indefinitely for analytics purposes.
  • Server logs: 90 days.

10. Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These measures include SSL/TLS encryption for data in transit, access controls, regular security assessments, and secure server infrastructure. However, no method of transmission over the Internet or electronic storage is completely secure, and we cannot guarantee absolute security.

11. Your Rights Under GDPR

If you are located in the United Kingdom or European Economic Area, you have the following rights:

  • Right of Access: Request a copy of the personal data we hold about you.
  • Right to Rectification: Request correction of inaccurate or incomplete personal data.
  • Right to Erasure: Request deletion of your personal data, subject to legal retention obligations.
  • Right to Restriction: Request restriction of processing in certain circumstances.
  • Right to Data Portability: Receive your personal data in a structured, commonly used, machine-readable format.
  • Right to Object: Object to processing based on legitimate interest or for direct marketing purposes.
  • Right to Withdraw Consent: Where processing is based on consent, you may withdraw it at any time without affecting the lawfulness of prior processing.

To exercise any of these rights, please contact us at [email protected]. We will respond within 30 days. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) in the United Kingdom or your local supervisory authority.

12. Your Rights Under CCPA

If you are a California resident, the California Consumer Privacy Act (CCPA) provides you with the following rights:

  • Right to Know: Request disclosure of the categories and specific pieces of personal information we have collected, the sources of collection, the business purpose, and the categories of third parties with whom we share it.
  • Right to Delete: Request deletion of personal information we have collected from you, subject to certain exceptions.
  • Right to Opt-Out: Direct us not to sell your personal information. H&T GAMING does not sell personal information as defined by the CCPA.
  • Right to Non-Discrimination: You will not receive discriminatory treatment for exercising your CCPA rights.

To exercise your CCPA rights, please contact us at [email protected]. We will verify your identity and respond within 45 days.

13. Children's Privacy

Our services are not directed to individuals under the age of 16. We do not knowingly collect personal data from children. If we become aware that we have inadvertently collected personal data from a child under 16, we will take immediate steps to delete such information. If you believe a child has provided us with personal data, please contact us at [email protected].

14. Third-Party Links

Our website may contain links to third-party websites, services, or platforms. This Privacy Policy does not apply to those third-party sites. We encourage you to review the privacy policies of any third-party services you access through our website. H&T GAMING is not responsible for the privacy practices or content of external websites.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. The "Last Updated" date at the top of this page indicates when the latest revision was made. Material changes will be communicated via a prominent notice on our website. Your continued use of our services after any changes constitutes your acceptance of the revised policy.

16. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us: